Complete Marketing Analytics, Powered by AI

Monitor performance, optimize campaigns, and generate insights—all in one place. Scoop automates your data workflows and delivers what matters most.

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What type of agencies

E-commerce

SaaS and Tech

Healthcare

Financial Services

Retail

Media & Advertising

Get the Insights You Need, When You Need Them

AI analyzes your data, tracks performance, and keeps key metrics at your fingertips

Real-Time Campaign Monitoring: AI delivers up-to-date performance data across channels so you can pivot strategies without delay
Performance Insights Without Guesswork: AI identifies patterns, top-performing tactics, and opportunities across your marketing mix
Custom Metrics and Dashboards: Build and track the KPIs that matter to your business without technical overhead.

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Features Built to Improve Every Marketing Decision

AI-Generated Presentations

Automatically create slides that summarize campaign outcomes and trends for stakeholder updates

Cross-Channel Data Integration

Connect CRM, marketing automation, ad platforms, and analytics to create a single source of truth

Dynamic Trend Analysis

View how KPIs like conversions, engagement, and ROI evolve over time without manual updates

Spreadsheet Logic for Flexibility

Tweak and filter data using spreadsheet-style tools that marketing teams already understand

Discover How Agencies Leverage Scoop Analytics to Drive Success

Learn All Use Cases

Buyer Persona Analysis

Develop in-depth buyer personas with Buyer Persona Analysis . This assists marketing and sales teams in creating detailed profiles based on demographic, psychographic, and behavioral data collected from various customer interactions and research efforts.

Event ROI

Evaluate the return on investment for each event with comprehensive Event ROI . This allows event planners and marketing teams to track expenses, participant engagement, lead generation, and subsequent conversions from conferences, webinars, and other marketing events.

Sequence Performance

Evaluate the effectiveness of your email sequences and marketing campaigns with Sequence Performance . This tracks open rates, click-through rates, and conversions, providing insights into what works and what needs adjustment to improve engagement and results.

RevOps Audit

Conduct in-depth auditing of your revenue operations with Rev Ops Audit . This assists teams in evaluating their processes, tools, and strategies to ensure they are optimized for maximum revenue generation. It features comprehensive checklists and assessment tools tailored to rev ops standards.

GTM Data Hygiene

Ensure the cleanliness and accuracy of your go-to-market data with GTM Data Hygiene . This provides a structured approach to identifying and correcting data inconsistencies, duplicates, and gaps that can impact marketing and sales efforts.

Board Deck

Create compelling and comprehensive presentations for your board meetings with Board Deck Template. Designed for B2B SaaS companies, this template provides a structured format to showcase key metrics, strategic updates, financial performance, and business insights in a professional and visually appealing manner.

Marketing CPL

Gain a comprehensive understanding of your marketing costs and their impact on lead generation. This seamlessly integrates data from your CRM and other marketing tools to provide a clear view of your cost per lead (CPL) across different campaigns and channels.

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Cohort Analysis

Reduce customer churn and make better product decisions to drive new revenue and upsell. Made with data scooped out of your CRM and software product (no matter what they are).

Seamlessly Connect With the Tools
You Already Use

See All Data Sources

Marketing Automation

Paid Social

Website Analytics

Reporting

CRM

what our users say

Everyone from line-of-business leaders to CEOs should be able to solve problems with the most complete and current data available, but that hasn’t been possible until now, Scoop combines the power of traditional tools with the ease of use of spreadsheets, enabling our operations teams and execs to immediately work with any data in our business using only the spreadsheet skills they already have.