The Team Redefining BI for Business Users

Scoop wasn’t built to be another BI tool—it was built to solve a problem. Founders Brad Peters, Gabriel Jakobson, and Janet Gehrmann spent decades building and scaling enterprise data platforms. Yet they kept seeing the same issue: BI tools slowed down business teams instead of empowering them

Our Mission: Make Data Work for You—Not Your Data Team

We believe that data should move as fast as your business—no technical barriers, no delays. Scoop was built so business users could get insights instantly, without waiting on IT or wrestling with SQL.

What We Stand For

No Waiting on IT

Connect directly to your reports—no pre-built connectors or pipelines required.

No Engineering Degree Required

Analyze data using familiar spreadsheet logic, no SQL necessary.

AI That Works
for You

Scoop automatically highlights trends, anomalies, and key takeaways—no digging needed.

Live, Always-Connected Reports

Insights stay up-to-date, without manual updates or stale exports.

Meet the Founders

Brad Peters

Co-Founder & CEO

A pioneer in cloud BI, Brad founded Birst, growing it into a Gartner Magic Quadrant leader before its acquisition. At Scoop, he’s building what BI should have been all along: fast, flexible, and built for business users.

Gabriel Jakobson

Co-Founder & CTO

With a background in engineering enterprise analytics platforms, Gabe holds 14 patents and led front-end engineering at Birst. At Scoop, he’s eliminating complexity and making data work without technical friction.

Janet Gehrmann

Co-Founder

Janet’s career spans sales leadership, product strategy, and private equity. With her Yale MBA and experience at Birst and JP Morgan Chase, she’s ensuring Scoop solves real business problems for real business teams.

Our Team: Building a Better BI Experience

Scoop is built by engineers, data experts, and product leaders who believe BI should be fast, frictionless, and actually useful. We've experienced the frustrations of traditional BI—and we’re here to fix them.

Why We Built Scoop

Scoop delivers everything teams need to explore data, share insights, and make decisions—without the complexity of traditional BI tools. Fast, flexible, and built for business users.