Event ROI
Evaluate the return on investment for each event with comprehensive Event ROI . This allows event planners and marketing teams to track expenses, participant engagement, lead generation, and subsequent conversions from conferences, webinars, and other marketing events.
Loved by business users
Scoop’s versatility is mind-blowing - it's a very unique take on an otherwise old and stale category. The licensing cost is a small fraction of the overall cost of these products – the expensive part is time spent getting the data together. The true value of Scoop is in how much time it saves you, particularly in a market that is all about doing more with less
Mark Ruch
VP Marketing Operations at Emplifi
Drive Success with Our Free Event ROI Template
Enhance your event planning by presenting data in an easily digestible format. This recipe uses pre-made charts, graphs, and infographics to evaluate event ROI.
- Instantly generate this canvas with data from any CRM or event management system where you store event information (like Salesforce or Eventbrite)
- Track expenses, participant engagement, lead generation, and subsequent conversions
- Provide a detailed breakdown of costs versus revenue generated
- Integrate feedback mechanisms to gauge attendee satisfaction and incorporate learnings into future events
Who It's For and Benefits
- Who It's For: Event planners, marketing teams, and business strategists who need to evaluate the ROI of their events.
- Benefits: Identify the most lucrative opportunities for future investments, enhance event planning, and ensure continuous improvement in event management through actionable insights.
