Table of Content

Understanding Engaged Sessions by Session Source

This metric records the number of sessions involving any engagement activity, such as clicks or scrolls, and groups them according to their sources like direct, organic, or social.

The Importance of Measuring Engaged Sessions by Source

By identifying which sources generate the most user engagement on your website, businesses can focus their efforts on these areas for better results.

Points to Ponder for Engaged Sessions by Session Source

When analyzing this metric, it's crucial to consider the quality of engagement, not just the quantity. A high number of engaged sessions from a source does not necessarily mean that the source is valuable.

Optimizing the Use of Engaged Sessions by Session Source

Businesses can use this metric to optimize their marketing strategies. By focusing on the sources that result in high engagement, businesses can allocate their resources more effectively.